Binance Announces New Altcoin Project It Invested In – Also Listed on its Platform

Cryptocurrency exchange Binance announced that its venture capital arm Binance Labs has invested in Usual, a decentralized stablecoin issuer that aims to reshape the stablecoin market with innovative and community-driven solutions.

Backed by real-world assets (RWA), Usual takes a unique approach to stablecoins by redistributing value and ownership through its governance token, USUAL. Unlike traditional stablecoin issuers that operate like centralized banks, Usual emphasizes shared ownership and community empowerment. According to its own statement, the project distributes 90% of USUAL tokens to its users, fostering a decentralized and egalitarian ecosystem.

“Stablecoins have long served as a gateway to onboarding new users into the crypto ecosystem, and Usual’s community-first approach sets a new benchmark for inclusivity and empowerment,” said Alex Odagiu, Chief Investment Officer at Binance Labs. “At Binance Labs, we look for projects that drive meaningful innovation and expand the ecosystem, and we’re excited to support Usual’s mission to push the boundaries of what stablecoins can achieve.”

Pierre Person, CEO of Usual Labs, expressed his excitement about the partnership with Binance Labs, saying: “We are proud to have Binance Labs as a co-lead in our Series A funding round. Their track record of supporting transformative projects that prioritize technological innovation and real-world benefit aligns perfectly with Usual’s mission.”

*This is not investment advice.

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